April 17 2014
Operation HOPE Announces Commitments Collected for the Multi-year Initiative, Project 5117
Program adds social media campaign to capture the commitments and success; Be the face of P5117 highlights participation for Project 5117
LOS ANGELES – April 17, 2014 – Operation HOPE (HOPE), the leading global financial dignity nonprofit, today announced that it had collected 558 pledges for its Clinton Global Initiative Commitment to Action (CGI) and a social media campaign that awards participants for sharing their Project 5117 stories in pictures, videos and 140 characters.
Through the hashtag #P5117, HOPE will use Twitter and Facebook to connect all the participants of Project 5117 and showcase the hard work they put forth in eradicating poverty.
“Last November, HOPE announced its Project 5117 Commitment to Action in support of the Clinton Global Initiative America,” said Operation HOPE Founder, Chairman and CEO John Hope Bryant. “Today, we are happy to report that since, we have collected 558 commitments for Project 5117 in support of our goal to CGI America. No matter the size or scope, commitments help us boost economic recovery and translate practical goals into meaningful and measurable results in the communities we serve.”
Americans can make a commitment to the initiative Project 5117 and HOPE’s work by:
- Volunteer to be a Business Role Model and/or a Business in a Box Pitch Competition Judge to help young entrepreneurs bring business ideas to life
- Support a local HOPE Business in a Box youth entrepreneur through Crowdfunding.
- Volunteer to teach Banking On Our Future or HOPE Business In A Box to a classroom of students in your city
- Subscribe to or recruit for HOPE Business in a Box Academie
- Attend a workshop or sponsor a HOPE Inside locations.
- Become a national partner of Project 5117
Through Project 5117, Operation HOPE is leveraging a national movement for change, which works in tandem to further efforts around its commitment to CGI.
“The results are so encouraging, we want to ‘tell the story’ or ‘put a face’ on the people that are making it happen, while it is happening,” said Shannon Campbell Managing Director for HOPE Global Initiatives. “We are inviting people to #P5117 to Twitter and Facebook their pictures, videos and blogs about what they are doing in classrooms, at HOPE Centers and HOPE Inside locations. This will help inspire others to get involved too.”
Each month, HOPE will choose one of the exceptional volunteers from #P5117 hashtag to feature on the HOPE blog and a chance for to the winning photo to appear on the HOPE website.
The mission of Project 5117 is to strengthen the economy by focusing on empowering those who earn less than $50,000 a year. It is a mission that is supported by a broad range of services, from homeownership counseling, to credit card debt management, a program that helps those with low credit scores raise their score to 700 through a HOPE Inside location, and a comprehensive entrepreneurship-training course called HOPE Business-In-A-Box.
About Operation HOPE, Inc.
Operation HOPE (HOPE) is an international nonprofit organization dedicated to promoting financial literacy and dignity through various educational programs and initiatives. Since its founding in 1992, HOPE has served more than two million individuals and directed more than $1.5 billion in private capital to low-wealth communities. It maintains a growing army of 20,000 HOPE Corps volunteers, and currently serves more than 300 U.S. cities, as well as South Africa, Saudi Arabia, Morocco and the United Arab Emirates. At the core of HOPE’s mission to eradicate poverty and empower people through financial literacy is a “silver rights” movement to ensure that free enterprise and capitalism work for the underserved.