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January 01 2010

Operation HOPE Founder, Chairman and CEO John Hope Bryant Visits SunTrust Bank in Baltimore

Bryant to focus on principles from his book LOVE LEADERSHIP and
his perspective on African American empowerment

(Baltimore, MD) - February 25, 2010 - Operation HOPE (HOPE) Chairman, Founder and CEO John Hope Bryant, visited employees at the SunTrust Baltimore Headquarters today where he shared his perspective in an all day event entitled, “Are We There Yet? A Past and Present Perspective of African American Empowerment.”

The talk, moderated by reporter Bobby Marvin, of the Baltimore Afro-American Newspaper, enlightened audiences to Bryant’s journey as a homeless young man to his founding of America’s leading nonprofit social investment and financial literacy organization. Following Bryant’s “conversation” was a question answer period lead by Levonia Wiggins, SunTrust Bank Greater Washington/Maryland African American Diversity Team Lead.

"Dr. King realized that in order to achieve equality in America, all men not only needed to be treated equal but needed equal opportunity as it pertains to access to capital and the understanding of how a free market works, “ said Bryant.

His book LOVE LEADERSHIP focuses on Bryant’s personal journey and explores the idea that leaders who focus on the good of the whole, thrive. Aimed at a new generation of leaders and extremely relevant to today's economic climate, LOVE LEADERSHIP outlines Bryant's five principles of love‐based leadership: Loss Creates Leaders (there can be no strength without legitimate suffering), Fear Fails (only respect and love leads to success), Love Makes Money (love is at the core of true wealth), Vulnerability is Power (when you open up to people they open up to you), and Giving is Getting (the more you offer to others, the more they will give back to you). Designated proceeds from the sale of the book go towards Operation HOPE’s “silver rights” mission to empower the underserved.

SunTrust Bank has been a long supporter of Operation HOPE and its mission to bring “silver rights” to the underserved. In June 2009 they provided event support for the HOPE Global Financial Literacy Summit held in the Washington, DC’s historic Anacostia.

With total assets of more than a $170 billion since September 30, 2009, is one of the nation's largest and strongest financial holding companies. Through its banking subsidiaries, the company provides deposit, credit, trust, and investment services to a broad range of retail, business, and institutional clients. SunTrust enjoys leading market positions in some of the highest growth markets in the United States and also serves clients in selected markets nationally.